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BACHELOR OF BUSINESS MANAGEMENT (HONS)

KPM/JPT (12/344/6/0262) 07/26 (A10548)

PROGRAM DESCRIPTION

The Bachelor of Business Management programme offers a well-rounded education in core business principles and practical applications, providing students with the knowledge and skills to excel in a competitive global market. The curriculum emphasises leadership, strategic thinking, critical problem-solving, and innovation, ensuring graduates are prepared to address complex challenges and drive organisational growth. Through a blend of academic theory and hands-on industry experiences, students develop the expertise and confidence needed to succeed in diverse business environments and pursue rewarding careers in various sectors. The programme focuses on practical learning through case studies and internships, enhancing analytical and leadership abilities. It prepares graduates for a wide range of careers in business administration, entrepreneurship, and management across various industries.

PROGRAMME HIGHLIGHT

Innovative Curriculum

The curriculum integrates key areas such as management, marketing, finance, entrepreneurship, and strategic planning, providing students with a strong foundation in business concepts and practices.

  • Practical Learning: Students engage in case studies, internships, and real-world projects, developing analytical thinking, leadership, and decision-making skills essential for addressing complex business challenges.
  • Global Business Perspective: The programme offers insights into international business dynamics, preparing graduates to navigate and contribute to the globalised economy effectively.
  • Innovative Approach: With a focus on critical thinking, innovation, and adaptability, the programme empowers students to identify opportunities, solve problems, and drive organisational success.

Practical Industry Engagement

Practical training is fundamental to the programme, providing students with valuable hands-on experience through internships, industry projects, and simulations. Key benefits include:

  • Real-World Application: Applying theoretical concepts in practical, professional environments.
  • Problem-Solving and Decision-Making: Developing critical thinking abilities to tackle complex business issues effectively.
  • Professional Networking: Establishing meaningful connections with industry professionals and organisations.
ENTRY REQUIREMENTS

The programme offers diverse admission pathways, making it accessible to applicants from a variety of educational backgrounds.

 

  • Passed Malaysian Higher School Certificate (Sijil Tinggi Pelajaran Malaysia – STPM) with a minimum C Grade (NGMP 2.00) in any two (2) subjects, and passed in Mathematics and English at Malaysian Certificate of Education (SPM) level; OR
  • Passed Malaysian Higher Religious Certificate (STAM) with a minimum Jayyid grade, and passed in Mathematics and English at Malaysian Certificate of Education (SPM) level; OR
  • Passed Foundation/Matriculation/Diploma or equivalent with minimum CGPA 2.00; OR
  • Passed Malaysian Skills Diploma (DKM)/Malaysian Skills Advanced Diploma (DLKM) / Malaysian Vocational Diploma (DVM) in a related field with a minimum CGPA of 2.50 and with full accreditation.
  • Passed United Examination Certificate (UEC) with minimum B Grade in any five (5) subjects, including Mathematics and English.
TUITION FEES
  • Local tuition fee: RM24,150
  • International tuition fee: RM47,460
STUDENT OUTCOMES

Upon graduation, the graduates will be able to:

  • Demonstrate a solid understanding of core business principles.
  • Exhibit strong interpersonal skills and the ability to communicate effectively across diverse teams and communities. They will be skilled in collaborating with professionals and stakeholders, promoting a positive and inclusive work environment.
  • Utilise information and communication technology (ICT) tools to evaluate and analyse industry data critically. This technological expertise will empower them to make informed, data-driven decisions and improve their overall efficiency in managing industrial operations.
  • Demonstrate excellent leadership and entrepreneurial abilities, allowing them to foster innovation and drive growth within their organisations.
CAREER OPPORTUNITIES

Graduates of the Bachelor of Business Management programme are equipped with the expertise and abilities to pursue diverse and rewarding career opportunities in the business field.

 

  • Business analyst
  • Business solutions and development manager/executive
  • Bank executive/manager
  • Entrepreneur
  • Insurance advisor
  • Project manager
  • Sales manager
  • Marketing manager
  • Operation executive/manager
  • Any related executive position in government agencies
  • Officer or Assistant Officer in the related field.
  • Lecturer
Go to Program Details

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Universiti Selangor (UNISEL), formerly known as Universiti Industri Selangor was established on 23rd August 1999 and was given an approval under Private Higher Education Institutions Act 1996 (Act 555) on 14 March 2000. We are currently operating at two campuses; the sprawling 1000-acre Main Campus in Bestari Jaya and the City Campus in Shah Alam. Our establishment is in line with the State Government’s intention to make Selangor the leading regional education hub. Selangor plays an active role in the delivery of higher education programmes in order to enhance the development of human capital excellence. As one of the earliest private institutions of higher learning in Malaysia, UNISEL is unique as it is Malaysia’s first state-owned university.

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