BACHELOR OF COMMUNICATION (HONOURS) (CORPORATE COMMUNICATION)

KPT/JPS(R2/321/6/0065) (0G/23)(A8G61)

PROGRAM DESCRIPTION

The programme aims to create well-rounded corporate executives with professional ethics and social skills that are of value to future employers, particularly in the area of communication, corporate social responsibility, investor relations, diplomacy, public relations, integrated marketing, and publicity and event management. The course provides students with a framework for understanding communication theories and processes in an organizational context. Key research, communication and media-handling skills are taught to enable students to handle challenging real-world projects from communication to delivery and subsequent evaluation. This programme will train students to analyse corporate communication issues from an academic and practical perspective and train students to communicate effectively in the business world, be it local or global. Apart from this, students will be exposed to communication management and creative problem-solving strategies.

ENTRY REQUIREMENTS
  • Passed Sijil Tinggi Persekolahan Malaysia (STPM) or equivalent with minimum C Grade (NGMP 00) in any TWO subjects and credit in English in SPM or its equivalent: OR
  • Passed Sijil Tinggi Agama Malaysia (STAM) with at least Jayyid grade and credit in English in SPM or its equivalent; OR
  • Diploma or its equivalent with at least CGPA of 00 and credit in English in SPM or its equivalent; OR
  • Diploma in Communication and Media or its equivalent; OR
  • Passed Matriculation/Asasi programme or its equivalent with at least CGPA of 2.00 and credit in English in SPM or its equivalent. Passed Canadian Pre-University (CPU) with minimum marks 60%
  • Passed UEC with minimum Grade B6 in any FIVE subjects including
  • Other equivalent qualifications that are recognized by the Government of Malaysia. For International students, Test of English as a Foreign Language (TOEFL) score of 500 or International English Language Testing System (IELTS) score of 5.0 OR its equivalent is
  • The credit in English in SPM requirement for those under the categories (2), (3), (4) and (5) can be exempted if the qualification contains an English subject and the grade

 

obtained is equivalent or more than the required credit in SPM. A minimum of (Band 3) is required if were to use MUET qualification.

  • International Entry Requirement: Test of English as a Foreign Language (TOEFL) score of 500 OR International English Language Testing System (IELTS) score of 5.0 OR its equivalent is
TUITION FEES
  • Local tuition fee: RM31,980
  • International tuition fee: RM50,570
STUDENT OUTCOMES

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CAREER OPPORTUNITIES
  • Corporate Communications, Public Relations, Diplomatic and Administrative Officer
  • Social Media Content Creator
  • Digital Marketing Specialist
  • Outreach / Community Relations / Event Coordinator
  • Media Planner
  • Press Secretary
  • Tutor
  • Research Officer
  •  

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Leader of Transformation

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Universiti Selangor (UNISEL), formerly known as Universiti Industri Selangor was established on 23rd August 1999 and was given an approval under Private Higher Education Institutions Act 1996 (Act 555) on 14 March 2000. We are currently operating at two campuses; the sprawling 1000-acre Main Campus in Bestari Jaya and the City Campus in Shah Alam. Our establishment is in line with the State Government’s intention to make Selangor the leading regional education hub. Selangor plays an active role in the delivery of higher education programmes in order to enhance the development of human capital excellence. As one of the earliest private institutions of higher learning in Malaysia, UNISEL is unique as it is Malaysia’s first state-owned university.

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